For forward-thinking marketers, agencies and influencer networks

The Gold Standard in
Influencer Marketing

AnyTag provides marketers, agencies and influencer networks with a powerful, end-to-end platform to discover, activate, manage, track and attribute influencer marketing activities that drive recurring value.

The Gold Standard in Influencer Marketing

Platform

Influencer marketing through a single, powerful platform

AnyTag makes influencer marketing effective, efficient and easy for marketers and agencies to plan, discover, activate, manage, track and attribute influencer and social media marketing activities.

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Influencer Discovery

Discover influencers, from nano to macro creators and celebrities - with in-depth profiles, audience demographics, analytics and interests.

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Influencer Marketplace

Social commerce with an Asia-focused influencer marketplace. Collaborate with creators and launch a variety of affiliate marketing campaigns.

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Social Media Analytics

Gain insights into follower trends and post performance. Add-ons include competitor analysis, hashtag/trend analysis and follower analysis.

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Access Controls

For agencies and multibrand businesses - set user access permissions to features and data for your internal teams and clients.

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Influencers & Creators

Work with forward-thinking influencers around the world.

570,000+

Influencers and influencer data points

32.2billion+

Total accumulated followers

2,000+

Campaigns

Solutions

Maximize your influencer marketing activities through our solutions

Build Awareness

Our experts across Asia provide support for in-market and regional influencer activations that deliver on building awareness and recognition.

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Social Commerce

Boost online sales & conversions through social commerce influencer marketing. Use cost-per-click, cost-per-conversion affiliate programs & more.

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Creative and video production

Beyond creative production, we leverage AnyTag & influencer marketing data to develop creatives that drive customer acquisition.

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Social Media Channel Management

Leveraging insights from AnyTag, our consultants drive your social media content & communication strategy with follower trend & post performance analysis.

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Digital Advertising

Access our proprietary ad suite for display & video ads on web, mobile, in-app and DOOH, with exclusive ad inventory along with support for strategy and operations.

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Our Clients

Trusted by top brands

Case Studies

Bytedance

Combining tradition and trends to generate over 3,000 UGC in Vietnam for Tết.

A 15-second hashtag challenge for a unique theme around Vietnam's Tết. The campaign was successful in combining a traditional holiday with a trending theme, driving TikTok's presence in Vietnam.

  • Number of participants in hashtag challenge: 20,000
  • Number of views on TikTok only: 24,831,351
  • Engagement: 1,389,866 likes, 15,685 comments

Case Studies

Grab

Leveraging on influencers as storytellers to drive conversations around a new delivery menu.

GrabFood drove awareness and buzz by leveraging on various influencer types for each stage of the campaign and designed varied tactics throughout the customer journey to bring a unique culinary experience to users in Vietnam.

  • Video views: Over 1,000,000
  • Engagement: Over 700,000
  • Comments: 13,000 with a positive sentiment rate of over 80%

Case Studies

traveloka

Generate a user reach of over 8.5 million through the effective use of celebrities, macro and nano-influencers.

Traveloka tapped on a range of influencers from celebrities to macro and nano-influencers to create a variety of UGC including teasers, interactive content and promotional content for strategic storytelling - driving user action and atitude change.

  • Fostered an attitude evolution through a step-by-step storytelling strategy
  • Leverage 42 talents and 142 nano-influencers
  • Total reach: Over 10 million

Case Studies

Smartfren

Award-winning campaign in creating user-generated content and creating buzz in Indonesia.

The strategic use of 68 influencers to create over 1.6m engagement and more than 4,300 UGC posts, resulting in subscriber growth of 5.3 million.

  • Was awarded at the Indonesia Content Marketing Awards 2018
  • Total reach: 6,456,468; Engagement rate: 7.06%
  • 4,315 UGC posts and 1,645309 engagements

Case Studies

ETUDE HOUSE

Using AnyTag Marketplace, Etude House drove a campaign engagement rate of over 11% through user-generated content.

Tapping on AnyTag's Marketplace function, Etude House worked with micro and macro-influencers with a niche in cosmetics to drive awareness and a campaign engagement rate of over 11%.

  • Leveraged AnyTag Marketplace to drive conversations
  • Tapped on a powerful filter function to find the best KOLs
  • Engagement rate of over 11%

Take your influencer marketing to the next level with AnyTag.

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